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Tuesday June 9, 2026 3:15pm - 5:00pm EDT
This session is supported by the Florida Transit Planning Network (FTPN), and all transit professionals are welcome.
The session will focus on the analytical foundation behind operational modernization and system redesign. Panelists will share how they used available data to diagnose performance issues, evaluate trade-offs, and justify redesigning decisions in various operating environments and service mode types. Emphasis will be on practical applications and how agencies translated analysis into service improvements that resulted in demonstrable efficiencies. Case examples will highlight before/after impacts and how results were communicated to boards, elected officials, and the public to support implementation. PSTA will present an approach to align fixed route service with customer travel demand by peak and off-peak service as well as weekend service. Bayway will provide insight for delivering an innovative TNC/Uber Shared model after real world trial and error with a microtransit model demonstration. This is the session to share how transit agencies redefine and improve fixed route and mobility on demand services based on data analysis.
Moderators
avatar for Martin Catala

Martin Catala

Program Director, Transit Management and Innovation Group, CUTR
Martin Catala is the Program Director of the Transit Management and Innovation (TMI) Group at the Center for Urban Transportation Research (CUTR) at the University of South Florida, where he brings more than 30 years of experience in public transportation research, planning, and program... Read More →
Speakers
avatar for Lamar Hobbs

Lamar Hobbs

Transit Program Administrator, Bayway
Lamar Hobbs is the Transit Program Administrator of the Bay County Board of County Commissioner’s Transit Department. Having worked in public service for more than 25 years, Lamar’s vast experience coordinating and leading administrative and operational functions has allowed him... Read More →
avatar for Devan Deal

Devan Deal

Devan Deal is the Planning and Data Analyst Manager at Pinellas Suncoast Transit Authority and holds a Master of Urban and Regional Planning from the University of Florida. At PSTA, Devan leads service planning analysis, performance monitoring, and data-driven reporting to support... Read More →
Tuesday June 9, 2026 3:15pm - 5:00pm EDT
Salons A - C
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